Breaking the Barrier Between Live Music and Gaming

Music is rapidly becoming esports’ new marketing ace. In the past month, Riot Games pushed its virtual pop-band K/DA up the World Digital Song Sales chart—selling 9,000 copies in the week ending Nov. 8, while raking in revenue from in-game … Read More

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Breaking the Barrier Between Live Music and Gaming

Music is rapidly becoming esports’ new marketing ace. In the past month, Riot Games pushed its virtual pop-band K/DA up the World Digital Song Sales chart—selling 9,000 copies in the week ending Nov. 8, while raking in revenue from in-game … Read More

Read more

Breaking the Barrier Between Live Music and Gaming

Music is rapidly becoming esports’ new marketing ace. In the past month, Riot Games pushed its virtual pop-band K/DA up the World Digital Song Sales chart—selling 9,000 copies in the week ending Nov. 8, while raking in revenue from in-game … Read More

Read more

Tencent and Huya Release Q3 Reports, Chinese OWL Expansion Teams Revealed

In the first half of November, Chinese companies Tencent Holdings and Huya both released their Q3 financial reports. Multiple Chinese-owned Overwatch League franchises unveiled their team brands and logos, although the teams won’t officially play out of China until at … Read More

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Tencent and Huya Release Q3 Reports, Chinese OWL Expansion Teams Revealed

In the first half of November, Chinese companies Tencent Holdings and Huya both released their Q3 financial reports. Multiple Chinese-owned Overwatch League franchises unveiled their team brands and logos, although the teams won’t officially play out of China until at … Read More

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Riot Games Brings on FUGA to Distribute League of Legends Music Catalog

Digital distributor FUGA will work with Riot Games for League of Legends music. The deal will begin with the recently-released single “POP/STARS” by K/DA. FUGA also added Canadian label Monstercat, which curates the Rocket League soundtrack. Riot Games has signed … Read More

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RFRSH Entertainment Sells Counter-Strike team Heroic to Seranades

RFRSH Entertainment has sold the CS:GO team Heroic, including player contracts and trademark, to Seranades. The divestment of Heroic leaves RFRSH with only one esports team, Astralis, complying with WESA and Valve’s multi-team ownership rules. The move comes shortly after … Read More

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PayPal Partners With Ubisoft For Rainbow Six Pro League And Majors

The partnership will cover Season 9 and 10 of the Pro League as well as next year’s Six Invitational and Six Majors. Rainbow Six Siege players will be granted deals in the Ubisoft store through the partnership. The Rainbow Six … Read More

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PayPal Partners With Ubisoft For Rainbow Six Pro League And Majors

The partnership will cover Season 9 and 10 of the Pro League as well as next year’s Six Invitational and Six Majors. Rainbow Six Siege players will be granted deals in the Ubisoft store through the partnership. The Rainbow Six … Read More

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HyperX Expands Partnership With Allied Esports for Naming Rights on Las Vegas Arena

The Allied Esports’ venue will now be called the HyperX Esports Arena Las Vegas. The multiyear deal includes co-branded events, content, and product activations. HyperX is already the official peripheral and arena partner for the venue that opened in March. … Read More

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